Aligning Goals And KPIs: Maximizing The Benefits Of Strategic Partnerships In Social Commerce With Ashley Scorpio
Special guest Ashley Scorpio is a seasoned digital strategist with a proven track record of driving significant growth for agencies, startups, and brands. With over a decade of experience in traditional and digital marketing, she is a performance marketing expert with a technical specialty in social media advertising, focusing on new customer acquisition. We brought her to eStreamly’s Social commerce community to share her knowledge and deep experience. Throughout her career, she has managed millions of dollars in digital ad spending that helped launch and scale household digitally native eCommerce brands and publicly traded SaaS companies. This episode begins with an overview of Nicolas’ and Ashley’s experience and key takeaways from ShopTalk Vegas 2023.