The top 4 questions to ask when considering shoppable video solutions

Live Stream Shopping questions

In today’s digital-first era, livestream shopping is quickly gaining traction as a dynamic and interactive e-commerce model. Knowing the Top 4 questions to ask when evaluating livestream shopping solutions is crucial for any brands considering a new software solution.

By merging entertainment with real-time purchasing, liveshopping offers an exciting avenue for businesses to connect directly with consumers. In this blog, we’ll discuss the top three questions you should consider when evaluating a livestream shopping solution.

Gaining Consumer Trust in an AI-Wary Era:

In a rapidly evolving landscape where AI technology has been met with skepticism by a majority of Americans, how do you face these concerns and maximize the advances in technology

Shoppable Video and Live Streaming Apps to Engage B2B Buyers

Shoppable video with Pam

Learn how B2B brands can use shoppable video and live streaming apps to engage prospects and customers in a digital-first world. Expert Pam Negoro shares insights on differentiating from webinars, experimenting with new approaches, and forging personalized connections via interactive live shopping.

Top 10 Tips to Enhance the Shoppable Video Experience

From live shopping to VOD - top 10 tips

Kickstart your live shopping with confidence and professionalism using these expert tips. From engaging visuals and background music to interacting with early viewers and ensuring technical readiness, learn how to create a positive and seamless viewing experience from the start. Consistency is key; with practice, your livestream introductions will only get better

Navigating AI and Human Contributions in Video Commerce Content Creation

video commerce and AI

In this podcast, host Nicolas interviews Emily O’Connor Keefe of ContentWriter.com on how AI is impacting ecommerce content. Key insights: Trust and accuracy top concerns with AI-generated product info that could cause returns. AI tools lack original thought and human connection compared to writers. Long-form buying guides need expertise. Emily emphasizes the premium on authentic writing to build customer trust. Finding the right balance of AI efficiency and human insight remains vital in ecommerce content.

3 Ways to Overcome Your Fear of Video Commerce

overcome fear of live

Facing the lens can feel like staring into the abyss for many. But here’s the twist – the abyss stares back with opportunity. Whether you’re tentatively speaking your day’s plans into a video journal or boldly diving into the real-time realm of live streaming, there’s a powerful transformation waiting for you on the other side of that fear. With every push of the ‘record’ button, we’re not just capturing moments, but also harnessing confidence. Dive into these three methods, and watch as the camera, once a foe, becomes your trusted ally.

From Instagram To Deets: Creating A Seamless Video Commerce Experience With Doug Weiss

TLEP 79 | User Experience

Welcome to this episode of our podcast, where we sit down with industry leader Doug Weiss to discuss his extensive experience in both commerce and creators. Doug is a seasoned entrepreneur and former CEO of Deets, the groundbreaking platform that revolutionized the way we discover new restaurants. In this episode, we dive deep into Doug’s […]

Content That Sells: How To Convert A Social Media Audience Into Customers With Emma Tessler

TLEP 73 | Content Marketing

Emma discusses content marketing and building strong connections with your audience. She explains the different definitions of live shopping, from in-app shopping to shopping from a social media post, and emphasizes the importance of converting viewers into paying customers. She also outlines the Ninety Five Media method, which involves setting goals, creating a strategy, executing that strategy, and analyzing data. She stresses the importance of data in marketing and explains why it is crucial to look at data on a weekly basis.

Scaling Social Commerce: Insights From Livestream Consultant Nicole Rechtszaid

TLEP 72 | Live Streaming

Does it feel like you’ve been spinning your wheels, trying to create engaging, entertaining, and impactful live video content, with little to no success? Are you tired of blindly following outdated advice, only to end up disappointed with the lackluster results? If any of this resonates, this episode is for you! Get ready to learn […]