Cracking the Social Shopping Code with Neil Twa: Amazon, TikTok & Building to Sell

Neil Twa

Neil Twa, Founder of Voltage Digital Marketing, discusses the rise of social commerce on Amazon and beyond. He explores Amazon’s efforts with the Influencer Program and Live Shopping, the power of user-generated content, using AI for efficient content creation at scale, and his framework for evaluating promising Amazon businesses for acquisition to optimize operations and drive growth across multiple sales channels for a lucrative exit.