Our Podcast

The Live Ecommerce Podcast

A Show for Brands, Creators, Retailers to improve their Videocommerce Strategy

What if you could improve your sales conversion rate from 3% to 18% in just one hour? It’s completely possible, and you can do it today thanks to live commerce. This new, evolving online opportunity helps you grow fast, authentically, in an innovative and social way.


A show for Creators, Brands & Retailers to grow their videocommerce strategy

What if you could improve your sales conversion rate from 3% to 18% in just one hour? It’s completely possible, and you can do it today thanks to live commerce. This new, evolving online opportunity helps you grow fast, authentically, in an innovative and social way

Livestream e-commerce combines real-time video content and two-way communication that allows viewers to buy or save products as they watch. Compared to other pre-recorded, edited content, this interactive and engaging content feels more authentic. The spontaneity creates a feeling that anything can happen. But if you don’t feel confident in your on-camera skills, this can feel daunting and overwhelming. We’re here to help you feel more comfortable and learn the best practices for selling live.

It won’t be long until livestream shopping becomes imperative for e-commerce brands and online content creators. The US livestreaming market is expected to hit $25 billion by 2023. That’s why now is the time to build your skills, understand the medium, and ensure that your livestreams are successful.

Live video broadcasts give you a way to explain and demonstrate elements of products that customers don’t otherwise see before purchase. This also allows you to interact with an audience in real-time via chat and Q&As. And when you do it well, you can increase your following and drive product sales.

On this podcast, you will learn the key things about running a successful live shopping event. As people at the forefront of this evolving sales channel, we share the best practices and do’s and don’ts for brands and their ambassadors. Our cutting edge technology and training helps your personality shine on-camera, engage well with viewers, and improve the overall customer experience.

We make the entire process easy and fun through our live video commerce platform eStreamly. Influencers and brand spokespeople demo and sell products during livestream events. It’s like a Home Shopping Network online.

Together we can transform the shopping experience! Grow sales, save time, build trust with your customers and make delightful moments. 

TLEP 82 | Video Content

Decoding VideoCommerce: A Roundtable Reflection With Industry Expert – Season Finale

In this riveting season finale, we bring together four luminaries in the live eCommerce space to unpack the transformations we’ve witnessed over the past 80 …

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TLEP 81 | Direct Response TV

Direct Response TV And Beyond: Navigating The Digital Landscape

Welcome to the Live Ecommerce Podcast, where we delve into the world of video commerce, bringing you insights and discussions from experts in the field. …

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TLEP 80 | Partnership Marketing

From Niche To Notable: How Partnership Marketing Can Supersize Your Reach

In this captivating episode of the Live eCommerce Podcast, we are joined by a leading authority in partnership marketing, Sven Radavics, co-founder of Intribe.co. Sven …

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TLEP 79 | User Experience

From Instagram To Deets: Creating A Seamless User Experience With Doug Weiss

Welcome to this episode of our podcast, where we sit down with industry leader Doug Weiss to discuss his extensive experience in both commerce and …

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TLEP 78 | Livestreaming

Live Solving Vs. Live Selling: A Unique Approach To Livestreaming With Jim Fuhs

In this episode, we speak with Joe Gagliese, co-founder of Viral Nation, an influencer marketing agency that has worked with some of the world’s largest …

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TLEP 77 | Creator Economy

The Future Of The Creator Economy With Joe Gagliese

In this episode, we speak with Joe Gagliese, co-founder of Viral Nation, an influencer marketing agency that has worked with some of the world’s largest …

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TLEP 76 | Improving Margins

Improving Margins, Profits, And Marketing Results With Chloe Thomas

If you’re an e-commerce business owner, you know that data is crucial for understanding your customers and making strategic decisions. But what about creativity?  Special …

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TLEP 75 | Repurposing Live Video Content

Content Remixing: How To Get More Results From Repurposing Live Video Content With Brittany Berger

  Special guest Brittany Berger is a content marketing consultant and the creator of the Content Remix Method. She helps and teaches small businesses how …

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TLEP 74 | Strategic Partnerships

Aligning Goals And KPIs: Maximizing The Benefits Of Strategic Partnerships In eCommerce With Ashley Scorpio

Special guest Ashley Scorpio is a seasoned digital strategist with a proven track record of driving significant growth for agencies, startups, and brands. With over …

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TLEP 73 | Content Marketing

Content That Sells: How To Convert A Social Media Audience Into Customers With Emma Tessler

  Special guest Emma Tessler is the Founder + CEO of Ninety Five Media; a digital marketing agency that builds results-driven marketing strategies for scaling …

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TLEP 72 | Live Streaming

Scaling Social Commerce: Insights From Livestream Consultant Nicole Rechtszaid

  Does it feel like you’ve been spinning your wheels, trying to create engaging, entertaining, and impactful live video content, with little to no success? …

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TLEP 71 | Live Shopping

Advertising Strategies For Live Shopping: Making Ads Work For You With Ethan Kramer

  Special guest Ethan Kramer is the CEO and Founder of EK Creative. In two years, he’s grown from a handful of clients to generating …

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TLEP 70 | Customer Satisfaction

The Power Of Personalization: Keys To Customer Satisfaction With Eric Melchor

  Special guest Eric Melchor is Personalization Geek for OptiMonk. He has gone from 0-40,000 users in just a few years and have over 500 …

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TLEP 69 | Financial Planning

Proactive Financial Planning: Addressing eCommerce Economic Challenges With Carla Titus

“People want to do business with people, and live shopping is just that.” Special guest Carla Titus is a finance expert with over 15 years …

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TLEP 68 | Going Live

Get Out Of Your Way And Go Live With Drasko Raicevic

  Special guest Drasko Raicevic runs UpLevelMind.com, a coaching program and a podcast of the same name. His specialty is healing the human behind the …

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TLEP 67 | Content Marketing

Content Marketing Vs Ads: Traffic Tactics For Live Shopping With Brenton Thomas

  “If you need to see instant results, jump into ads.” Which is most effective for your business: organic traffic with SEO or social media …

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TLEP 66 | Personalized Video Content

Transforming The eCommerce Experience With Personalized Video Content With Wyatt Harms

  Special guest Wyatt Harms is a leading industry expert in Live Shopping. He led BuzzFeed’s go-to-market strategy for Live Shopping working with the United …

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TLEP 65 | Content Creation

The One Platform Strategy: Why Focus Is Key To Content Success With Joe Pulizzi

  Special guest Joe Pulizzi is the founder of multiple startups, including content creator education site, The Tilt, the content entrepreneur event Creator Economy Expo …

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TLEP 64 | Face Of Your Brand

The Power Of Becoming The Face Of Your Brand With Taylor Capuano

  “You get people to trust you when you share vulnerably. Anytime you can let your personality come through, people will want to root for …

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TLEP 63 | Authenticity

Leveraging Authenticity For Successful Livestreams With Sarah Williams

  “Being live is a high-pressure situation so you have to be prepared and ready for it.” Special guest Sarah Williams is a seasoned on-air …

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TLEP 62 | Using AI For Lives

Using AI For Live Video Commerce Success With Whitney Lauritsen

  Whitney investigates the various AI tools available for live commerce. The episode starts with an overview of the tools she’s been researching and using, …

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TLEP 61 | Search Engine Optimization

How To Get On Page 1 Of Google With Mariah Magazine

  “SEO is for everybody and every stage of the game.” When is the right time to focus on eCommerce SEO? Is it for everyone …

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TLEP 60 | Handling Social Media Trolls

Handling Live Stream Hate Comments And Social Media Trolls With Hilary Billings

  “You’re showing up in your content to add value to other people.” Special guest Hilary Billings is a popular viral video creator and strategist …

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TLEP 59 | Live Shopping eCommerce

The Future Of Live Shopping eCommerce In 2023 And The Impact Of AI

  In this episode, Whitney and Nicholas discuss the future of live eCommerce shopping in 2023. Plus, we also share our experience and thoughts about …

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TLEP 58 | Video Hook

Mastering The Art Of The Video Hook With Jake Drake

  Jake Drake is a multimedia producer based in San Diego, California. He has been directing and producing livestreams for over 10 years. Jake works …

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TLEP 57 | Social Media

Standing Out On Social Media Organically With Michelle Thames

  Michelle Thames is an award-winning blogger turned Online Business & Marketing Strategist who has helped catapult companies like multi-million-dollar beauty brand MIELLE Organics, from …

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TLEP 35 | Niche Online Business

Marketing A Niche Online Business With Aida Rejzovic

Aida Rejzovic founded Sassy Organics in 2016 to make shopping vegan and organic effortless, to empower others to embrace an eco-friendly lifestyle, and provide a …

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TLEP 56 | eCommerce Solution

What’s The Best eCommerce Solution For Your Business? With Brent Peterson

  Brent Peterson is a serial entrepreneur and marketing professional with a passion for running. He co-founded Wagento and has a new adventure called ContentBasis. …

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TLEP 55 | Live Shopping

Is Now The Right Time To Make Live Shopping Videos?

  Nicolas and Whitney discuss why now is the right time to start live shopping as a brand/creator. Live events can amplify your visibility, dominate …

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TLEP 54 | Home Shopping

The Evolution of the Home Shopping World with Matt Hodlofski

  “QVC and HSN are the original influencers” Special guest Matt Hodlofski has over 25 years of eCommerce experience within product marketing and sales. He’s …

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TLEP 53 | Livestreaming And Podcasting

The Value of Livestreaming and Podcasting with Russ Johns

  “Make sure you’re seen as someone who cares” Our special guest Russ Johns is a content creator and technology enthusiast. He is certified in …

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TLEP 52 | eCommerce Drop Shipping

Disrupting eCommerce Drop Shipping With Greg Writer

  Special guest Greg Writer has over 35 years of experience in corporate finance, capital formation, executive-level management, mergers & acquisitions, software development, licensing & …

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TLEP 51 | Protecting Your Content

Legally Protecting Live Content With Eric Farber

  Special guest Eric Farber is Founder and CEO of CreatorsLegal.com, a former entertainment lawyer for over 20 years, and author of The Case for …

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TLEP 50 | Women In Tech

Women In Tech With Smitha Kommareddi And Whitney Lauritsen

  eStreamly is passionate about diversity, equity, and inclusion in technology, which includes leveling the playing field for all genders. That’s why today’s special 50th …

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TLEP 49 | Serving Your Audience

Serving Your Audience To Build A Valuable Brand With Cristina Cortes

  “What really gets a buyer interested is understanding how a product helps them get where they need to go… Always remember that there’s a …

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TLEP 48 | Content First Approach

The Content-First Approach With John Roman

“When you have content that performs well, do it again.” Special guest John Roman led several successful sales organizations in the telecommunications and software space …

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TLEP 47 | Copywriting

Clear, Concise, And Correct Copy With Aimée Lopez

  Is it true that nobody reads business copywriting? We don’t think so, which is why we’re exploring the power of words and their impact …

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TLEP 46 |Conscious Cocreation

The Power Of Conscious Co-Creation With Marci Zaroff

“Through the lens of design, we can change the world.” Special guest Marci Zaroff is an ECOLIFESTYLE PIONEER. As the Founder and CEO of ECOFASHION …

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TLEP 45 | Viral Nation

Where Magic And Metrics Meet With Damian Skoczylas

Special guest Damian Skoczylas joins to discuss the next frontier of the attention economy. He is an entertainment and media executive born in traditional Hollywood, …

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TLEP 44 | Live Shopping Success

3 Steps For Live Shopping Success With Carmen Muley

Special guest Carmen Muley is a livestreaming pioneer. She is CEO at FREIM Studio, which is everything livestreaming and live shopping. From strategy to training, …

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TLEP 43 | Be A Good Livestreamer

How To Be A Good Livestreamer With Dr. ELO

    Dr. Efrain Lopez (aka Dr. ELO) is a Doctor of Management, livestreaming strategist, researcher, and consultant for Be.Live. He live streams on Tuesdays …

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TLEP 42 | Selling On Social Media

Ways To Promote And Sell Well On Social Media

Whitney and Nicolas discuss a popular article from eCommerce Nation and share their advice on maximizing TikTok, Instagram, Facebook, LinkedIn, Twitter, and new apps like …

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TLEP 41 | eCommerce Early Adopter

Becoming An eCommerce Early Adopter With Joshua Kreitzer

    “Be where today’s shopper is and tomorrow’s shopper is going to be.”   Special guest Joshua Kreitzer is Founder and CEO of Channel …

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TLEP 40 | Conversion

Skyrocket Conversions With Brand Scaling Frameworks From Chase Clymer

“eCommerce is math and metrics don’t exist in a bubble” Chase Clymer is the Co-founder at Electric Eye where he and his team create Shopify-powered …

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TLEP 39 | Customer Experience

Creating The Best Customer Experience With Irina Poddubnaia

  Let’s talk about fulfillment for a change. Why? Because you can have the greatest show on the planet, but if your customer has to …

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TLEP 38 | Live Video Sponsorships

Make Live Video Sponsorships More Profitable With Justin Moore

“There’s nothing as effective as a live commerce experience” Our special guest is Justin Moore, Sponsorship Coach and Founder of CreatorWizard, a school & community …

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TLEP 37 | Story Sells

Start With Story And Shake Things Up With Paul Carpenter

    Our guest today, Paul Carpenter, believes in the power of people to impact one another without competition. He started in the TV industry 20+ …

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TLEP 36 | Ideal Client

Reaching Your Ideal Client With India Brown

      Nicolas speaks with special guest India Brown, who specializes in creating video marketing strategies that create connections on a deeper emotional level. …

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TLEP 34 | Live Selling

Live Selling As A Life Skill With Patti Reilly

    Guest Patti Reilly helps brands SELL online & on-air with confidence & purpose. She’s a live selling host with over 20 years of experience and …

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TLEP 33 | Captivate A Live Audience

How To Hook And Captivate A Live Audience With Joseph Wilkins

    Take part in our special giveaway for the chance to win a professional microphone at https://forms.gle/gy5iCAPVvzhXUBfg7 Have you ever dreamt of making a …

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